How Clínica Renova tripled bookings using AI Agents on WhatsApp
Clínica Renova
A reference in facial and body aesthetic procedures in São Paulo. Serves high-end patients with a focus on facial harmonization, botox and body treatments.
+4,000
Patients/year
12 professionals
Team
São Paulo, SP
Coverage
How they captured patients
- Receptionist's personal WhatsApp
- Instagram with link in bio (no tracking)
- Word-of-mouth referrals
Main challenges
- Leads got lost in personal conversations
- Receptionist couldn't keep up replying to everyone
- Patients who asked for quotes and didn't reply were forgotten
- No follow-up — zero reactivation of inactive patients
- No data: didn't know where patients came from
Results achieved
+182%
Booking increase
-66%
No-show reduction
23 seconds
Response time
+200%
Revenue increase
What was implemented
AI agent trained on the clinic's knowledge base
They uploaded PDFs describing procedures, prices, contraindications and post-op care. The agent answers questions like "how much does facial harmonization cost?" or "is there any risk?" with accurate, personalized info, 24 hours a day.
Triage chatbot on WhatsApp
A visual flow that asks: which procedure are you interested in? Have you had an evaluation before? Morning or afternoon? At the end, it books the evaluation automatically and notifies the receptionist.
Nurturing sequence for those who didn't close
Patient asked for a quote and disappeared? A 5-message sequence over 15 days re-engages them automatically. HSM templates reactivate anyone over 30 days without contact.
Automatic WhatsApp reminders
Google Calendar integration: 24h and 2h before the procedure, the patient gets a WhatsApp reminder. No-show dropped from 32% to 11%.
"The AI replies better than any receptionist I've ever hired. It knows everything about the procedures, never gets the info wrong, and works through the night. A patient once booked at 2 a.m."
Dr. Camila Fonseca
Clinical Director, Clínica Renova
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